Turn every city into a student-powered media network.
UNIVIGO REACH enables verified students to earn flexible income while helping brands launch measurable digital out-of-home campaigns in the physical world.
Students Need Flexibility.
Brands Need Access.
The cost of student life keeps rising.
- Education and living costs continue to rise
- Traditional jobs often conflict with lectures and exams
- International students may struggle to find work when they do not yet speak the local language
- Many available jobs require fixed shifts or long commitments
- Students still need money for food, transportation, social life and personal purchases
An international student arriving in Vienna may be qualified and motivated, but limited German skills can make finding flexible work difficult. UNIVIGO is designed to create an additional, accessible income opportunity that can fit around student life.
Real-world visibility is still hard to buy.
- Traditional OOH campaigns can require high minimum budgets
- Small businesses are often excluded
- Campaign planning is fragmented and operationally complex
- Traditional media is fixed in one location
- Real-world campaign execution is difficult to verify
- Multi-city activations usually require several agencies and local teams
One platform can solve both problems.
A Flexible Income Layer
For Student Life.
Students decide when they want to participate. They accept an available campaign, collect a connected display, follow an approved route, complete the campaign and receive payment.
The platform works around the student.
The student does not work around the platform.
- Eat with friends
- Cover daily expenses
- Attend events
- Explore the city
- Save for a product
- Support their studies
A verified student profile can eventually travel across supported UNIVIGO markets, creating access to campaign opportunities while studying or visiting another city, subject to local eligibility and regulations.
From Campaign Brief
To City Streets.
The advertiser selects city, date, campaign duration, target area, creative content, number of activations and optional audience or student criteria.
The platform matches the campaign with eligible verified students and available equipment.
Campaign content is distributed to connected LED displays through the UNIVIGO platform.
Students follow approved, high-traffic routes while the platform records campaign activity.
Advertisers receive campaign information through the dashboard.
Physical Infrastructure.
Software-Controlled Operations.
The smart kiosk is designed as an infrastructure node connecting the digital platform to the physical city. Not a vending machine — a control point.
- Secure device storage
- Charging
- Student identification
- Device assignment
- Campaign synchronization
- Collection and return
- Equipment status
- Operational control
The kiosk connects the digital platform to the physical city.
Built Like A Platform.
Not Like An Event.
- Agency coordination
- Manual recruitment
- Repeated briefings
- Fragmented equipment
- Lengthy planning
- Limited execution data
- Difficult multi-city scaling
- High operational overhead
- Central advertiser dashboard
- Verified student network
- Automated campaign matching
- Connected equipment
- Controlled routes
- Live operational visibility
- Proof-of-Play
- Standardized reporting
- Scalable across cities
What traditionally requires several agencies can be managed through one platform.
One Infrastructure.
Thousands Of Campaign Ideas.
* Illustrative campaign concepts — not current customers or partners.
Retail & Guerrilla Marketing
A sportswear brand could activate students around a flagship store during a product launch. A Nike or Adidas campaign could move through the streets surrounding a store, product drop or sporting event.
Entertainment Launches
Streaming platforms and studios could organize themed walks for new films or series. Netflix or Amazon Prime Video could combine digital displays, costumes and coordinated routes for a major release.
Tourism Campaigns
Tourism boards could promote seasonal destinations in foreign cities. A “Visit Italy” summer campaign could run simultaneously in Vienna, Berlin, Warsaw and Madrid.
Local Commerce
Restaurants, shops, gyms, cafés and local services can access real-world advertising through an entry package starting from €390. Outdoor visibility should not be reserved for six-figure media budgets.
Events & City Activations
Brands can organize synchronized student walks around festivals, conferences, trade fairs, sports events, concerts, store openings and product launches.
Multi-City Campaigns
A brand can launch the same campaign in several districts, across several cities, across several countries — on the same day, through one platform.
Local execution. Global control.
Outdoor Advertising Is Large.
Access Is Still Limited.
- Significant minimum spend
- Long booking cycles
- Fixed locations
- Agency coordination
- Limited flexibility for small advertisers
A new entry point into measurable real-world media for local businesses, emerging brands and international advertisers.
UNIVIGO REACH is positioned as complementary to existing OOH, not as a replacement for billboards.
A Simple Product
With Clear Economics.
Each advertiser is present throughout the five-hour campaign window with a 25% share of voice. Assuming uninterrupted operation, this equals 75 minutes of cumulative on-screen playback per advertiser.
Accessible For Brands.
Attractive Contribution Economics.
Contribution figures are calculated before employee salaries, central management costs, sales expenses and general administrative expenses. Tax treatment may vary by country.
Per-advertiser formula
- Price €390 — one advertiser buys 25% share-of-voice in a 5-hour campaign loop.
- Student ops €125 — student payment, insurance and local field operations per advertiser slot.
- Software / AWS €10 — platform, hosting, dashboards and campaign delivery.
- Depreciation €2.50 — allocated hardware wear (device + kiosk) per advertiser slot.
- Ad tax 5% (€19.50) — statutory advertising tax on gross price.
From one advertiser to a full campaign
A single 5-hour campaign loop sells to 4 advertisers at 25% share-of-voice each. Multiply per-advertiser contribution by four to get the loop contribution — then multiply loops per day by active devices and cities to reach network revenue.
Utilization drives the P&L: more loops per device per day, and more devices per city, both flow through the same contribution formula. The Scenario Calculator below models this at network scale.
Every Campaign Generates Revenue.
Every New City Expands Capacity.
Brands purchase campaigns starting from €390.
More students, displays and time slots create additional sellable capacity.
Operate directly in selected core markets and scale internationally through local license partners.
Central software supports campaign management, distribution, verification, Proof-of-Play, reporting and payments.
Model your assumptions
Illustrative scenario — not a financial forecast or guaranteed performance.
Real-World Media
With Digital Accountability.
- Was the campaign content played?
- Was the approved route completed?
- Was the device active?
- How long did the activation run?
- Where and when did the campaign operate?
- How many QR or NFC interactions occurred?
- Were campaign codes redeemed?
- Were store visits or actions recorded through optional integrations?
Before claiming attention, verify execution.
Pilot campaigns will establish benchmark data for impressions, engagement, conversion and cost efficiency.
Standardized Locally.
Controlled Globally.
- Local advertiser sales
- Municipality relationships
- University relationships
- Student operations
- Local campaign execution
- Equipment operations
- Core software
- Student application
- Advertiser dashboard
- Smart kiosk & connected-device system
- Campaign infrastructure
- Brand standards
- Central reporting
- Technology support
- International campaign coordination
- Shared advertiser opportunities
- Active cluster
- Pilot-ready
- Licensing
- Planned node
A global campaign can be controlled centrally and executed locally.
Illustrative rollout view. Not a confirmed deployment map.
From Concept
Into Execution.
- ✓Core REACH business model defined
- ✓Initial campaign pricing defined
- ✓Unit economics developed
- ✓Initial product and system architecture prepared
- ✓Production and technical partnership established with KAT Mekatronik
- ✓Early institutional and international discussions initiated
- ◐Core software platform
- ◐Student application
- ◐Advertiser and operations dashboards
- ◐Smart kiosk industrial design
- ◐LED display and hardware selection
- ◐IoT architecture
- ◐Device connectivity
- ◐Tracking and Proof-of-Play infrastructure
- ◐Pilot planning
Core software development is managed in-house.
- ·Universities
- ·Government stakeholders in Upper Austria
- ·Municipal stakeholders in Linz and Vienna
- ·Potential license partners in Italy
- ·Potential license partners in Poland
- ·Potential license partners in Spain
- ·Potential license partners in Japan
The project is currently pre-revenue and in the product-development and pilot-preparation stage.
The Hardware Creates Visibility.
The Network Creates Value.
A growing community of verified students who can participate in campaigns.
Local businesses, agencies and global brands can use the same infrastructure.
Routes, campaign performance, device status and engagement data improve planning.
Every active city creates another node in the network.
REACH is the commercial entry point into a verified international student network.
Not A Billboard.
Not A Staffing Agency.
Not A Promotion Agency.
| Criterion | Traditional Billboard | Promo Staffing | Mobile Billboard | Influencer | UNIVIGO REACH |
|---|---|---|---|---|---|
| Flexible campaign entry price | ○ | ○ | ○ | ○ | ● |
| Mobility | ○ | ● | ● | ○ | ● |
| Student targeting | ○ | ● | ○ | ● | ● |
| Multi-city scalability | ○ | ○ | ○ | ● | ● |
| Proof-of-Play | ○ | ○ | ○ | ○ | ● |
| Central dashboard | ○ | ○ | ○ | ○ | ● |
| Connected hardware | ○ | ○ | ● | ○ | ● |
| Automated student matching | ○ | ○ | ○ | ○ | ● |
| Local-business accessibility | ○ | ● | ○ | ○ | ● |
| International licensing potential | ○ | ○ | ○ | ● | ● |
| Entry price | €€€ | €€ | €€ | €€–€€€€ | €390+ |
Built Across
Business, Technology And Industry.
Project and business development executive with experience across automotive, consumer electronics and white goods. Experienced in international B2B development, OEM and Tier 1 relationships, industrial partnerships, product commercialization and complex cross-border projects.
- Company vision
- Business model
- Strategic partnerships
- Investor relations
- International expansion
- Industrial and commercial coordination
International sales and business development executive with extensive experience in automotive design, industrial customer development and global OEM and Tier 1 networks.
- Global sales strategy
- Brand and agency relationships
- European market development
- Strategic customer acquisition
- International business development
AI and enterprise technology executive with experience in secure software solutions, AI products, digital transformation and international technology launches.
- Technology strategy
- Software architecture
- AI and data infrastructure
- Product security
- Platform scalability
- Technical organization
Senior mechanical design engineer with experience in plastic part design, product development, electromechanical products and industrial CAD systems.
Early-stage investor and Managing Partner at BrainStorm Ventures with experience in venture capital, technology companies and Silicon Valley startup development.
Deputy General Manager at KAT Mekatronik, supporting industrialization, engineering, manufacturing strategy and production planning.
KAT Mekatronik
Established industrial partner with decades of automotive manufacturing, engineering and R&D experience — active since 1955 with a modern approximately 25,429 m² production facility.
- Automotive-grade manufacturing
- Mechanical & electronic product development
- Injection molding
- Electronics production
- Automation & test-equipment capabilities
- Prototyping and industrialization support
Building The First
Scalable City Network.
The valuation is based on a market approach using comparable early-stage AdTech, marketplace and technology-platform companies, adjusted for UNIVIGO's pre-revenue stage, product progress, unit economics, strategic partnerships and international expansion potential.
Proposed allocation — subject to final investment planning.
Capital Converts Development Into Market Proof.
- 01Complete the core MVP
- 02Complete student and advertiser applications
- 03Finalize smart kiosk and connected display engineering
- 04Produce pilot equipment
- 05Complete required testing and certifications
- 06Launch the initial Austrian pilot
- 07Validate campaign execution and unit economics
- 08Establish first advertiser performance benchmarks
- 09Prepare the first licensed city rollouts
- 10Build repeatable city-launch and partner-operation playbooks
Why UNIVIGO.
Why Now.
Students need more flexible ways to earn.
Brands already spend billions on outdoor and experiential advertising.
Campaigns start from €390 instead of traditional high-budget commitments.
Software, connected hardware and local partners enable standardized expansion.
Each campaign adds students, advertisers, operational data and geographic reach.
Students Walk.
Brands Move.
Cities Become Media.
UNIVIGO REACH is building the infrastructure that allows students to earn and brands to become visible anywhere the network operates.